An initiative of the Cuenca Inspires – Responsible Tourism campaign
Sustainable tourism: Cuenca
In Cuenca, each street tells a story, each river accompanies daily life and each tradition is still alive thanks to those who inhabit it. It is no coincidence that its Historic Center has been recognized as a Cultural Heritage of Humanity by UNESCO: Cuenca is a city that inspires for its balance between past, present and future.
But Cuenca is not only a destination to visit and photograph. It is a living city, a shared home where heritage, nature and community coexist in harmony. For this reason, within Cuenca Inspira, the destination’s promotion strategy, “Enjoy Cuenca without leaving a trace” was born, as the axis of Responsible Tourism that invites you to travel in a more conscious, respectful and close way.


Sustainable tourism: Travel without leaving a footprint
Traveling without leaving a trace means living the city with sensitivity: walking its squares with respect, taking care of its churches and monuments, keeping its rivers and parks clean, valuing the local culture and living harmoniously with those who make Cuenca their home.
Sustainable tourism: Recommendations
Respect cultural heritage and public spaces
Take your photos of the best heritage spots without leaving trash, staining their walls or footprints that damage their history
Protect the city’s natural environment and rivers
Enjoy the breeze and nature of the rivers without leaving trash or trash.
Supporting local artisans, entrepreneurs and businesses
Remember to continue promoting Cuenca as a world city of handicrafts. Visit CEMUART – Plaza Rotary and more artisan centers
Discover lesser-known neighbourhoods, routes and corners
Discover Cuenca, using sustainable means of transport; tram, public bike, etc.
Sustainable tourism: Why use Tram?




